Recent studies showed that forty percent out of 400,00 students failed on their job interviews. Why? Simply because they lack the necessary skills needed to clinch their desired position. Although these graduates have potentials, they lacked in behavioral and communication skills, technical competencies, and critical thinking.
To address this alarming problem, the People Management Association of the Philippines (PMAP) launches an advocacy through a school video campaign to give students direction and guidance and to prepare them through the job market. PMAP aims and encourages the youth to hone their full potentials and develop themselves by going beyond the requirement needed for the job.
In 2009, PMAP made a video uploaded on You Tube dubbed “Booksmart is not Enough.” The seven-minute video shows real life situation and presents ways on how to develop initiative and critical thinking, and improve communication skills. It also showed that youngsters with insufficient knowledge of the different facets of their chosen industry aren’t qualified for the job. They also encourage youngsters to converse in English and confidently express their ideas fluently during job interviews. The said video is being shown to incoming college freshmen in both private and public institutions during orientations through Coordinating Council of Private Educational Associations (COCOPEA).
PMAP challenges the students to come up with their own short video showcasing the three top qualities needed in order to clinch that lucrative job in prestigious companies: Initiative, Communication Skills and Critical Thinking with their High Flyers Video Making Contest. The PMAP High Flyers campaign video ad featured celebrity actor Mr. Dingdong Dantes. The contests is open to all enrolled students in both public and private school ages 16 to 21 years old and composed of a maximum of five members. There will be top ten finalists. They will have a chance to win a barkada trip for five to Boracay with accommodation, a special foundation Culinary Arts Class from Global City Innovative College, a roundtrip airfare to Singapore and other exciting prizes. The contest is held in cooperation with SEAIR and Global City Innovative College.
For more information on the contest mechanics and other details, and to download the entry form, please check out the PMAP High Flyers on Facebook. Like the page to access it. Contest duration is from November 25, 2010 to February 28, 2011.